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New Ads represent the most recent ad campaign additions to MCRC; this section is updated as new materials come in, or every six months, whichever comes first. This feature is intended to be particularly useful for our users who browse our collection on a semi-annual basis and want to see what has been added since their last visit.
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5.6 Million Children: details >>

 Current
5.6 Million Children New Ad
Type: Television
Themes: Youth - Prevention, Health Consequences of Smoking
Languages: English
Cost: Free
Year Produced: 2014
Description: This public service announcement (PSA) is designed to educate adults about the long-term impact of tobacco use on this nation’s future— its youth. The message points out that 5.6 million children alive today will ultimately die early from smoking if more is not done to reduce current smoking rates.    more details >>
Michael's Tip - Print: details >>

 Current
Michael's Tip - Print New Ad
Type: Print
Campaigns: Tips From Former Smokers  
Themes: Cessation - General, Cessation - Quitline, Health Consequences of Smoking
Languages: English
Cost: Free
Year Produced: 2013
Description: Michael was diagnosed with a serious lung disease (COPD) at the age of 44. In this print ad, from CDC’s Tips From Former Smokers campaign, he says if you smoke, be prepared to tell your grandkids that you won’t be around anymore. This ad is available in 7”x10” dimensions, and in TIFF, JPEG, and PDF formats.   more details >>
Nathan's Tip - Memorial: details >>

 Ad In Cycle
 Current
Nathan's Tip - Memorial New Ad
Type: Television
Campaigns: Tips From Former Smokers  
Themes: Secondhand Smoke - General, Secondhand Smoke in the Workplace, Cessation - Quitline, Health Consequences of Smoking
Languages: English
Cost: Unknown
Year Produced: 2014
Description: Nathan was surrounded by secondhand smoke every day at work. This caused permanent lung damage and triggered severe asthma attacks. Nathan himself never smoked. In this TV commercial from CDC's “Tips From Former Smokers” campaign, Nathan tells viewers that because of his health problems, he could no longer work at the same job or participate in some of his favorite activities. Nathan died at age 54 of illnesses caused by secondhand smoke exposure. This television ad has been designed and tested for an adult population aged 18–54 years.    more details >>
Terrie's Tip – Memorial: details >>

 Ad In Cycle
 Current
Terrie's Tip – Memorial New Ad
Type: Television
Campaigns: Tips From Former Smokers  
Themes: Cessation - Quitline, Health Consequences of Smoking
Languages: English
Cost: Unknown
Year Produced: 2014
Description: Smoking causes cancer. In this TV ad from CDC's Tips From Former Smokers campaign, Terrie talked about how she got ready for the day after the effects of treatments for throat cancer caused her to lose her teeth and hair and to have her voice box removed. Cancer from smoking killed Terrie at age 53. Because this television ad has been designed to be hard hitting, CDC recommends running it after 8 p.m. during adult-focused programming. The ad was designed and tested for an adult population aged 18–54 years.    more details >>
Terrie's Voice Tip – Memorial: details >>

 Ad In Cycle
 Current
Terrie's Voice Tip – Memorial New Ad
Type: Television
Campaigns: Tips From Former Smokers  
Themes: Cessation - Quitline, Health Consequences of Smoking
Languages: English
Cost: Unknown
Year Produced: 2014
Description: Terrie had cancer as a result of smoking. In this TV ad from CDC's Tips From Former Smokers campaign, Terrie said that the only voice her grandson ever heard was an artificial one. He was born after doctors removed her voice box. Her tip was to make a recording of yourself reading a children’s storybook and singing a lullaby—before smoking affects your health. Terrie died at age 53. Because this television ad has been designed to be hard hitting, CDC recommends running it after 8 p.m. during adult-focused programming. The ad was designed and tested for an adult population aged 18–54 years.    more details >>
Terrie’s Ad: Teenage Regrets: details >>

 Ad In Cycle
 Current
Terrie’s Ad: Teenage Regrets New Ad
Type: Television
Campaigns: Tips From Former Smokers  
Themes: Cessation - Quitline, Health Consequences of Smoking
Languages: English
Cost: Unknown
Year Produced: 2014
Description: Terrie started smoking in high school to look cool. Soon, cigarettes became her constant companion. At age 40, Terrie learned that she had cancer from smoking, which sent her down a new, much harder path in life. Shortly before her death, Terrie filmed this TV commercial for CDC's Tips From Former Smokers campaign. She talked about her own teen years and the heartache she later felt when she saw teenagers smoking.    more details >>
Terrie’s Place in History: details >>

 Ad In Cycle
 Current
Terrie’s Place in History New Ad
Type: Television
Campaigns: Tips From Former Smokers  
Themes: Cessation - Quitline, Health Consequences of Smoking
Languages: English
Cost: Unknown
Year Produced: 2014
Description: When Terrie was a child, doctors first linked smoking with cancer. As a teen, Terrie started smoking, like so many other people around her. As she grew older, smoking was linked to more and more diseases. At age 40, Terrie got cancer from smoking. In this TV commercial from CDC's Tips From Former Smokers campaign, photos of Terrie's life put a human face on the millions of Americans killed by smoking.    more details >>
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