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Sweet Deceit - Out-of-Home/Transit adFree adNoAvailable adNew adInCycle adArchive
Media Type
Out-of-Home
Target Audiences
Youths and Young Adults, Parents, Policy Makers
Languages
English
Cost
Under $1,000
Produced For
Providence Mayor's Substance Abuse Prevention Council, RI
Campaign
Themes
Youth - Prevention, Tobacco Products - Smokeless Tobacco, Tobacco Industry Manipulation, Tobacco Products - Dissolvables
Description
A pink candy has the skull and crossbones image on it, indicating that the so called treat is poisonous. This is part of a series of ads and materials in a campaign that promotes Tobacco-Free Providence, Rhode Island, and urges parents to get involved in efforts to protect children from the tobacco industry’s tactics. The URL directs consumers to the Sweet Deceit site for additional information. Ads are in 36"x7.5", 72"x21" and 24"x36" resizable dimensions and available in TIFF, JPEG, and PDF formats. May be used for transit areas, gas pump toppers, billboards, and other similar out-of-home placements.
Restrictions
Ads are in 36"x7.5", 72"x21" and 24"x36" resizable dimensions and available in TIFF, JPEG, and PDF formats. May be used for transit areas, gas pump toppers, billboards, and other similar out-of-home placements.
Ad Status
Current 
Year Produced
2011
Date Added
11/04/2012
 

Order Options Available - 4

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Ad Detail
Catalog ID RBB 9814
Size / Dimension 36"x7.5" Bus King
Language  English

 
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Ad Detail
Catalog ID RBB 9815
Size / Dimension 72"x21" Bus Tail
Language  English

 
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Ad Detail
Catalog ID RBB 9816
Size / Dimension 24"x36" Transit Shelter
Language  English

 
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Ad Detail
Catalog ID RBB 9817
Size / Dimension 24"x36" Transit Shelter
Language  English

 
 

Testing/Evaluation

Formative research or evaluation results are available for this ad or campaign. Please contact mcrc@cdc.gov to request it.
 
 

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