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Michael F's Tip: Lies adFree adNoAvailable adNew adInCycle adArchive
Media Type
Video
Target Audiences
Adults
Languages
English
Cost
Free
Produced For
Centers for Disease Control and Prevention
Campaign
Themes
Cessation - General, Health Consequences of Smoking
Description
Because he smoked and has COPD, Michael struggles for breath when he walks. He used to tell his co-workers small lies to keep his health condition a secret. Michael now realizes he told himself the biggest lie: that smoking wasn’t dangerous.
Restrictions
As you review and consider Tips ads in MCRC for paid placement, we encourage you to do your due diligence and examine participants’ social media content also.
Ad Status
Current 
Year Produced
2020
Last Date Modified
3/20/2020
 

Order Options Available - 2

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Transcript
Art Card: A Tip From A Former Smoker

Michael: My tip is, the worst lies are the lies you tell yourself, like smoking isn't that dangerous.

Art Card: Smoking can cause COPD.

AVO: You can quit. For free help, call 1-800-QUIT NOW.








Catalog ID  VID 11336 (E-15)
Length  15 s
Language  English


 
spacer
Transcript
Art Card: A Tip From A Former Smoker

Michael: When smoking gives you COPD, you learn to lie a little bit. You make up excuses like "I
have to get my keys; you guys go on." Anything so you can walk at your own pace. I
used to do that all the time. Those lies don't work anymore. My tip is, the worst lies are
the lies you tell yourself, like smoking isn't that dangerous.

Art Card: Smoking can cause COPD.

AVO: You can quit. For free help, call 1-800-QUIT NOW.







Catalog ID  VID 11335 (E-30)
Length  30 s
Language  English


 
 

Testing/Evaluation

Formative research or evaluation results are available for this ad or campaign. Please contact mcrc@cdc.gov to request it.
 
 

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