Campaign Title:
CDC Playful Activities for Picky Eaters
Produced For:
Centers for Disease Control and Prevention (CDC)
Topics:
Nutrition: Healthy food/drink, Nutrition
Audiences:
Parents, Children Under 12, Rural populations
Goals:
Educate families about the importance of healthy food and drink choices during early childhood and how to help kids build healthy eating and drinking habits. Raise awareness of the barriers to healthy eating and engage target audiences in advocating for solutions. Ensure that the data and messages are informing and are part of program discussions, including around Women, Infants, and Children (WIC), Child and Adult Care Food Program (CACFP), the Farm Bill and other child nutrition programs (maybe efforts or initiatives instead of programs), including school meals.
Strategy:
By developing this creative in an accessible, easy-to-understand, and fun way, we hope that this makes healthy swaps more accessible for parents and caregivers.
‡ Information may be available.