Ad/Material Details: Our Community Deserves: Jungle Gym Boys

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Our Community Deserves: Jungle Gym Boys_Web

Cost: Free

Type: Digital Advertising

Year Produced: 2013

Customizable: This advertisement may be tagged with your organization's local information, including name, URL, logo and/or phone number for an additional fee.

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Length: 0 s

Language: English

View PDF (2.48MB)

General Information

Description:

This rotating banner ad from the Centers for Disease Control and Prevention encourages people to affect health change individually and within their communities. The ad features a diverse group of children on a jungle gym. The message stresses the importance of children engaging in physical activities at safe environments within their communities. This web ad was adapted from the City of Chicago/Children's Memorial Hospital Chicago Deserves materials.

Campaigns:

Our Community Deserves

Themes:

Built Environment, Physical Activity, Healthy and Safe Physical Environments

Languages:

English

Ad/Material Group

Current

Target Audiences

Black/African American, Hispanic/Latino, General Audiences, Parents, American Indians, Rural populations, Urban populations

Ethnicity of Characters

Black/African American, Hispanic/Latino, American Indian/Alaskan Native, Multicultural

Produced For

Centers for Disease Control and Prevention (CDC)

Strategies

Create print, radio, and online ad buy materials to encourage communities to facilitate and support change about their health and physical activity.

Key Messages

The mission of the campaign is to motivate individuals to affect change in their communities that will facilitate and support individual change.

Optimal Placement

Recommend Radio and Internet/Web banner placement

Execution Style

Public Service Announcement

Produced By

FHI 360

Date Produced

2013

Wave

Not Provided ‡

Date Added

11/13/2014

Instructions for using zipped files

Last Modified

6/20/2017

Modification

06/14/2017

Usage Recommendations & Restrictions

The ads can be made available for the public to share through blogs or Web sites. View glossary for additional information and definitions about dimensions and use.

‡ Information may be available. Please contact the Media Center to ask questions about this ad.

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