Campaign Title:
Move Your Way
Produced For:
Office of Disease Prevention and Health Promotion
Produced By:
Office of Disease Prevention and Health Promotion
Topics:
Physical Activity
Audiences:
Adults, Hispanic/Latino, Older Adults, Young Adults, Parents, Children Under 12
Goals:
To encourage people to get more physical activity and meet the recommendations in the Physical Activity Guidelines for Americans.
Strategy:
Move Your Way is the promotional campaign for the second edition of the Physical Activity Guidelines for Americans, which provides evidence-based recommendations for all Americans to get the physical activity they need to stay healthy. To encourage behavior change, the Move Your Way campaign features approachable key messages like, "it all adds up" and "some activity is always better than nothing." Move Your Way materials offer practical tips to help people fit more physical activity into their routines and find activities they really enjoy.
‡ Information may be available.
