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Campaign Details

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Campaign Title:

Be Sugar Smart

Produced For:

Centers for Disease Control and Prevention (CDC)

Produced By:

Centers for Disease Control and Prevention (CDC)

Topics:

Nutrition: Unhealthy food/drink, Nutrition: Healthy food/drink, Nutrition

Audiences:

Adults, Young Adults, College Students, General Audiences, Parents

Goals:

To educate the target audiences on average consumption of added sugar, health conditions related to excessive consumption of added sugar, and ways to reduce intake.

Strategy:

To promote messaging to target audiences using graphics related to added sugar consumption on social media platforms.

Results:

N/A

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Ads/Materials Per Page:

Paging: 1 - 9 of 9

Cost: Free
Year Produced: 2022

Be Sugar Smart: 12-ounce Can Content
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic in the ad promotes the message that one soda contains nearly the maximum amount of added sugar that should be consumed in a day. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: 3 in 5 Americans
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic in the ad promotes the message that 3 in 5 Americans aged 2 years and older exceed the recommendation to consume less than 10% of their daily calories from added sugars. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: Did You Know?
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic ad promotes the message that consuming too many sugary drinks can often be associated with weight gain/obesity, high blood pressure, type 2 diabetes and tooth decay. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: Early Care Strategies
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic ad includes messaging that promotes strategies to help reduce added sugars consumption. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: Healthier Drink Options
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic ad includes messaging that encourages audiences to choose healthier drink options with no added sugars. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: Main Sources of Added Sugars
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic ad includes messaging that informs audiences of the hidden sugars found in many snack foods and beverages. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: Recommendations
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic ad includes messaging that informs audiences of the dietary guidelines for Americans regarding sugar intake. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: Retail Strategies
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic ad includes messaging that encourages audiences to look for healthier options where foods are sold or served. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Cost: Free
Year Produced: 2022

Be Sugar Smart: Rethink Your Drink
Type: Digital Advertising
Campaigns:

Topics: Nutrition: Unhealthy food/drink,Nutrition: Healthy food/drink,Nutrition
Languages: English
Description: The graphic ad includes messaging on the importance of drinking water every day for overall health. The ad is available in sizes appropriate for Twitter and Instagram platforms.

Paging: 1 - 9 of 9

Media Center Help

Contact the Media Center:

State and Community Health Media Center
MS S107-5
Centers for Disease Control and Prevention
4770 Buford Highway
Atlanta, GA 30341
schmc@cdc.gov

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